What each slide does

1. 01CoverThe company's promise as the title, the round and month above it, and a column of the three numbers that prove it.
2. 02In one sentenceWhat the company does, in one large sentence an investor could repeat, the key words in the accent; underneath, three facts that make it true.
3. 03The problemThe pain on a real person: a photo place for who suffers it, beside three numbers that measure it, each with one line.
4. 04Why nowWhy this is urgent now: three forces on the left, each with an icon and a line, meeting in one window on the right with its date.
5. 05ProductThe product drawn on a phone screen (no screenshot), beside three features, each with an icon, a name and what it changes.
6. 06MarketThe market sized from the bottom up: nested circles for the total, the reachable and the near-term market; beside them, the sum that builds it.
7. 07TractionGrowth as a native bar chart by quarter, and under it the moments that caused each step, aligned to their quarter.
8. 08MetricsThe metrics a round is priced on, as six tiles: the value, its change, a small trend line and the benchmark under it.
9. 09CohortsNet revenue retention by the quarter customers joined, as a shaded table: one row per cohort, one column per quarter since joining.
10. 10Unit economicsWhat a customer costs against what it returns: the payback sum in boxes, then one bar showing acquisition cost against lifetime value.
11. 11CustomersWho uses it: eight customer names set as simple wordmarks (no logo images), then one customer's words with a portrait place, name and role.
12. 12Business modelHow money comes in: the price lines on the left, a native doughnut chart of the revenue mix on the right with its key.
13. 13CompetitionCompetitors on a positioning map with two axes customers actually choose on; the company in its corner, raised; beside it, why that corner wins.
14. 14Why it compoundsWhy growth compounds: a loop of four steps around a centre word, each step feeding the next; beside it, the evidence for the loop.
15. 15Go to marketHow customers are won: a pipeline that narrows stage by stage with the count at each, the conversion between stages under it, then three channels.
16. 16TeamThe people: a portrait place each, name, role and the one fact that shows they can do this; advisers in one line underneath.
17. 17Financial planThe plan as a native stacked bar chart of revenue by stream per year; beside it, the two or three assumptions it rests on.
18. 18MilestonesWhat the money buys as a staircase: each step a dated milestone with its revenue, rising to the next round on the right.
19. 19Use of fundsHow the money is spent: one bar split into its parts with percentages, a short line under each part, and the runway it gives.
20. 20RisksThe risks an investor will raise, each on one row: the risk with how likely it is, an arrow, and what the company does about it.
21. 21Free layoutA free slide: only the header, title and footer, the body empty. Design it for content no other layout fits.
22. 22The askThe round in one sentence, the terms, then the dated steps to close: a plan, not a thank-you.
23. 23ContactsWho to talk to about the round: the founders with role, email and phone.
24. 24DefinitionsAppendix detail: how each metric is defined and where it comes from, so a diligence team can check it.

What makes it work

• Say what the company does in one sentence an investor could repeat, with three numbers that make it true.
• Show the pain on a real person, in numbers, before showing the product.
• Size the market from the bottom up: customers you can reach times what they pay, not a share of a report's figure.
• Let the metrics carry the round: growth, retention by cohort and unit economics, each against a benchmark.
• Name the competitors honestly and show the one axis on which you win.
• End with what the money buys: dated milestones that make the next round easy, and the runway it gives.