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Preparing the template…
Fieldnote Academy, a fictional training company, runs a half-day workshop for product teams on interviewing customers without leading them. All names and figures are fictional.
What each slide does
- 01CoverThe workshop's promise as the title, when, where and for how many as chips, and the host with a portrait place.
- 02Before we startWhat people need to know before starting, as six tiles: an icon, a short name and one line each.
- 03AgendaThe agenda as a clock: a ring split into blocks sized by their time, the total in the middle; beside it, each block with start time, colour, name and format.
- 04By 12:30What people will be able to do by the end: three outcomes, each a large number, an action verb in the accent and one line on how you will know.
- 05OpenerAn opener for the room: one question set very large, how to do it (pairs, who starts) with icons, and a timer showing the minutes.
- 06Check-inA check-in vote: a question and a scale of five faces, each with an empty column where people place a dot.
- 07The ideaThe one idea as a ladder of steps from weak to strong, each with a number, a name and an example; beside it, what it means.
- 08Better questionsWeak questions and their better versions, side by side: the weak one struck through on the left, an arrow, the better one on the right.
- 09ExampleA worked example: a short transcript with the key phrases highlighted and numbered, and a note for each number in the margin.
- 10PracticeAn exercise card: the steps numbered on the left; on the right the time as a large number, the group size, what to bring and what to produce.
- 11RolesThe roles in the exercise as three cards with an icon, a name and what each does, joined by arrows to show the rotation.
- 12WorksheetThe worksheet people fill in, drawn as boxes with dashed borders: a number, a heading and a prompt in italics in each.
- 13DebriefThe debrief as three large numbered questions for the room, one per line.
- 14QuizA quiz question set large, with four answers A to D in a grid; the answer comes on the next slide.
- 15AnswerThe same question with the right answer marked in green, the others faded, and one line on why.
- 16EvidenceThe evidence behind the idea as a native bar chart, with the key number and its source beside it.
- 17BreakThe break: a large drawn icon, the word, one line, and the time to be back in a highlighted box.
- 18PitfallsFour common mistakes as numbered warning cards, each with a name and how to avoid it.
- 19Cheat sheetA cheat sheet to keep: checklists in two columns, before and during, each item with an empty box to tick.
- 20ReflectionA reflection in three columns, start, stop and continue, each with an icon and two or three sticky notes.
- 21CommitmentA commitment card to fill in: three lines with a prompt each and an example in italics; beside it, why writing it down matters.
- 22Further readingFurther reading as drawn book covers in the deck's colours, each with its title and author on the cover and one line on why to read it.
- 23Free layoutA free slide: only the header, title and footer, the body empty. Design it for content no other layout fits.
- 24Thank youGoodbye: one line on what happens next, the host with a portrait place and contact, and an image place for the feedback code.
What makes it work
- Start with housekeeping and the agenda as time, so people relax and know when they are free.
- Name what people will be able to do by the end, with an action verb each.
- Teach one idea at a time, then show it in a real example before anyone practises.
- Give every exercise a card: the steps, the time, the group size and what to produce.
- Check understanding with a question and its answer on the next slide, not a summary.
- End with a written commitment and where to learn more, not a thank-you slide.